It’s employee review time!
Employee reviews. Are there any other two words that bring such dread to a manager’s face? You can see the blood drain out of their face and their brows pinch together. The dread and tension is palpable in the air. Fight or flight pheromones dance through the air until, with a resigned sigh, they extend a hand to accept the dreaded forms with slumped shoulders and downcast looks.
You think I’m making this stuff up, but I’m not. I’ve talked about how customer service is something we’ve been working on in my area recently. Starting with defining it, going into what our expectations should be where I’m making LOTS of phone calls to direct reports (managers), skips (sales associates), and anybody else who will take my calls (other area managers, the HR department, janitors, anybody!). We’re all talking about what they like to see in a store for customer service, and what I hope to see and what the managers hope to see. We’ve been trying to create a vision a goal we’ll all strive for. Part of that was, after talking to all these people I put together an evaluation of how the employees did on the things they’d said individually and collectively were important for good customer service. Then I had managers rate their perceptions of their employees and then employees rate themselves BEFORE they went over the manager’s numbers. After both have been faxed to me the manager and I would discuss the numbers, and then the manager and employees.
It sounds more complicated than it really was. The hardest part was I asked the managers to evaluate their employees for the store. I defined 5 as average for their store. Obviously they couldn’t judge for the whole company, they didn’t KNOW the whole company, but I wanted them to rate their employees within the dataset that was their store. With 5 being average. I pointed out that average meant some would be higher and some would be lower. That’s what average meant. It was only possible for nobody to be below average if nobody was above average.
Then the scores started coming in. One store the average for the employees was 7.6. Now, I’m no dummy. I can norm the scores out and readjust them so they are really averaged, just graph them and move that axis up until it’s at 7.6 and there’s your normed numbers. (Norm might not be the right word here.) But what it told me about the manager was more than what it told me about his employees. He honestly thought all his employees were above average.
I see this a lot in employee evaluations. I will get employee evaluations where the employee has every score above average and there is no area in which there is room for improvement. There is no area in which they are weak. I’ll turn the page and the essay portion of the quiz, sorry, employee evaluation, where it asks the manager “Performance Concerns” and “Performance Goals” and I’ll see an answer along the lines of “none.” Those always get sent back and there’s a coaching session. What that says to me is that the manager cares so little that they don’t care if the employee improves or not. That’s crushing.
When a manager gives evaluations that are way too high I get to decide then if they don’t know any better, if they’re friends with the employee, or if they’re scared the employee will quit if they’re honest with them so they just blow smoke up their… evaluation to appease the employee. Those are all options, and they’re all signs of an unhealthy situation. It’s almost always fixable though.
No employee wants to hear that they’re stinkerific and good managers don’t want to tell their employees that. It’s a sign of a failure on their part to an extent, but it doesn’t help things improve if we can’t recognize an area where improvement is needed. If your kid can’t swim you don’t tell him that he can and chuck him in the deep end out of fear you’ll hurt his feelings! Why do we do that with employees? It’s exactly what we’re doing when we give evaluations of their abilities that are artificially inflated. We’re killing them.
So, have I drawn any great conclusions about employee evaluations? Not really, but I DO think it’s interesting to have managers do this once in a while, evaluate their entire crew as I’ve suggested, then move the numbers until average really is and show them that while they gave Mongo a 6 (above average) on Widget Polishing, everybody else had a 7 or 9 so obviously that’s an area where Mongo can improve if he’s the lowest rated person in the place. The numbers skewing is more obvious when they do many evaluations at once than it is when it’s just one at a time.
While I’ve mostly talked about the people who overly inflate evaluations here there are also managers who think that by putting their employees down they can show how necessary they are. Those managers will tend to trend lower than average on their evaluations and that’s also no good. I’m fortunate in that I haven’t got that going on right now. It’s bad too, but is also fixable.
Posted on Monday, April 26th, 2010
Under: Employees, Employers, Management | 1 Comment »

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